Week in Review
NHS being hacked by the “Wan-naCry” malware, Rihanna’s gorgeous MET gala outfit, why you should visit Udaipur in India and why is China Britan’s “Natural Partner”.
View ArticleFree Spirit – Eliei Trend Report
Free Spirit trend is about the fusion of cultures, creativity and history bringing communities closer and learning about the world on a much deeper, more personal level. It is about experiencing and...
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There have been constant debates about the safety of the garment manufacturing industry. Could sewbots mean an end of direct labour in the garment manufacturing industry?
View ArticleSocial Brands – Eliei Business Report
Ever since 2008 financial crisis, political climate has been drastically changing. Due to a series of events coupled with Brexit and Trump presidency, late majority consumers are adopting mindset...
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While the heartless attack in Manchester left people scared and uncertain, Manchester became a symbol of a city set on fighting terror with unity and love. In lighter news, we looked into why reaching...
View ArticleWacoal’s Positive Body Image
As discussed in our #ElieiBusinessReport Body Positivity, there has been a huge shift in the fashion industry regarding the plus size market that is growing the industry from a restricted amount of...
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Quoting the Sunday Times Editor’s Letter; “Terror came appallingly close to us last night. We watched in horror as emergency vehicles swarmed over London Bridge and the first reports of injuries and...
View ArticleGender Benders – Eliei Trend Report
Gender Bender represents the fluidity of gender, focussing on enforcing masculinity through femininity. Many moons ago, it was considered perfectly acceptable for a man to wear a skirt, or dress in...
View ArticleEliei x UCA – Entrepreneurship Lecture
Today I hosted a lecture about business planning and entrepreneurship at the University for the Creative Arts. I absolutely enjoyed speaking to students about how I went about setting up my business, I...
View ArticleBlack Friday Insights
2017 is an important year for digital marketing. With ad spend predicted to surpass TV for the first time, digital advertising is poised to become every marketers top priority. (Warc, 2017). The...
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